Nishimura & Asahi is one of the first Japanese law firms to establish a practice group specializing in fashion law. Our team of experts advise apparel designers, retailers, manufacturers, importers, investors, brand owners, and luxury goods companies. Our practical, commercial and creative advice protects our clients’ brands and ensures they remain competitive in a fierce, and arguably the most rapidly evolving, industry. As Japan is considered to be one of the most interesting but complicated markets, we are here to support and guide clients in order to achieve their development goals. We also provide support for clients seeking to expand their business into the Asian market by closely collaborating with our local offices.  

Our corporate team provides a full suite of corporate legal advice and services, including advising on compliance with competition law, labor law, and regulatory law, corporate governance, starting a business, and the entire gamut of commercial contracts, such as franchising agreements, distribution agreements, retail leasing agreements, investment agreements, and factoring agreements.

As the largest deals firm in Japan (Tier 1 for Corporate and M&A - The Legal 500 Japan, 2020 and Band 1 for Corporate/M&A, Chambers Global and Chambers Asia Pacific, 2020), our experience and knowledge across all M&A transactions, and the complex web of legal issues they entail, is unrivalled. With many years of cumulative experience advising on some of the largest and most complex domestic and international transactions, we provide our clients with comprehensive, integrated services that meet their unique needs.

Intellectual Property
As one of the leading intellectual property firms in Japan (Tier 1, The Legal 500 Japan, 2020), we will help manage/protect your brand in both contentious and non-contentious cases, such as IP litigation and IP transactions, including licensing, asset transfers and financing using IP assets. We represent IP owners in customs, civil and criminal proceedings against counterfeit products and enforce your IP rights, including trademarks, designs and copyrights.

Advancing technology is constantly changing the way we do business. Our fashion attorneys are at the forefront of technological developments and regularly advise clients on emerging legal issues relating to these developments, including advising on data and privacy, digital advertisements, e-commerce platforms and other digital transformations.

Dispute Resolution
We are trailblazers when it comes to dispute resolution and have a remarkable track record of success in this field (Tier 1 for Dispute Resolution - The Legal 500 Japan, 2020 and Band 1 for Dispute Resolution, Chambers Global and Chambers Asia Pacific, 2020). We can draw upon industry and specialist legal expertise, ensuring that any threats to your business interests are effectively and swiftly eliminated, whichever side of the dispute you may be on.